Technical SEO & Website Audit Services

What a technical SEO audit looks at

A technical audit is the foundation of our SEO services. Before content, links or advertising can work, search engines need to be able to find your pages, read them and decide they are worth showing. Technical problems quietly limit results, however good the rest of your marketing is.

We check the site the way a search engine does, then look at what real visitors experience on a phone.

Crawling and indexing

If Google cannot reach a page, it cannot rank it. We review your robots rules, XML sitemap, canonical tags and internal links to see which pages are being found, which are blocked by mistake and which low-value pages are wasting attention. We also check Google Search Console for pages that Google has found but chosen not to index, and explain why.

Speed and mobile experience

Most visitors in Thailand arrive on a phone, and slow pages lose both visitors and rankings. We measure loading speed and responsiveness on real mobile conditions, then pinpoint the causes: oversized images, heavy scripts, slow hosting or poorly built templates. You get specific fixes, not a general instruction to "make it faster".

Errors, redirects and duplicate pages

• Broken pages and links that frustrate visitors and waste search attention.
• Old addresses that should redirect and do not, or that redirect through several hops.
• Duplicate pages, such as versions with and without a trailing slash, competing against each other.
• Missing or repeated page titles and descriptions across the site.
• Insecure pages or mixed content that browsers warn visitors about.

Structured data and language setup

Structured data helps search engines understand your business, products, reviews and questions, and can make your listings richer. We check what you have, find errors and recommend what to add. If your site serves both Thai and English readers, we also check that each language version is set up so the right one reaches the right person.

Site structure and internal links

Search engines follow links to understand which pages matter. We map how your pages connect, find important pages buried several clicks deep, spot orphan pages with no links pointing to them and recommend a clearer structure. A logical site also helps visitors find what they need faster, which supports enquiries and sales as well as rankings.

How we prioritise the fixes

Not every issue deserves your time. We rank findings by how much they affect visibility and customers, and by how hard they are to fix. Quick wins come first, such as correcting redirects or blocked pages, followed by larger jobs such as rebuilding slow templates. The result is a plan you can work through in order, instead of a long list that leaves you unsure where to begin.

When to book an audit

An audit is most useful before a redesign or migration, when traffic has dropped without an obvious reason, when new pages are not appearing in Google, or when you have never had your site checked. It is also a sensible yearly check for any site that changes often, because small mistakes accumulate unnoticed.

What you receive

You receive a clear report, not a data dump. Each issue comes with what is wrong, why it matters, how serious it is and how to fix it, grouped into a priority order so the biggest gains come first. We walk you through it, answer questions and, if you want, carry out the fixes. Websites built with search in mind from the start avoid many of these problems, which is why our website design work and audits go hand in hand. For a real-world example of how small technical oversights cost customers, read the website mistake costing Pattaya businesses customers.